Marketing & Strategic Planning
Develop Your Strategic Marketing Plan, Now & Grow
You can get along without a strategic marketing plan. But why waste time and valuable resources when
you could carve out a distinct position in a crowded and confusing marketplace?
Successful marketing is knowing the ins and outs of your target audience, building and delivering
products and services customers want, writing crystal clear messages and developing great creative to
promote your brand. All of this comes from having a top-notch strategic marketing plan that helps keep
your organization on target.
We will work with you and your team -- build on your ideas, your success and your objectives to write a
marketing plan that will really move your company.
Getting To Know You: During our first formal meeting (generally these meetings are 2-3 hours) we
spend time with you and your team learning about your company or organization. We listen to you.
Discover your areas of particular concern or concentration. We also collect as much of your current and
past marketing and communications efforts as possible -- research, advertising, annual reports,
newsletters, brochures and more.
Strategy Session: At our second meeting we work with your team and any critical stakeholders. During
this brainstorming session we set actionable goals and discuss strategies and tactics for accomplishing
those goals within an agreeable timetable.
Research and Planning: During this phase Kreative Group, Inc reviews the strategy session ideas,
your materials, our research and more. We develop strategies and tactics that best accomplish your
goals and put it together in an action-oriented plan. We'll also suggest priorities and timelines you can
use to assign tasks to your team and to track your progress.
Draft Review: We will come back together approximately six weeks after our strategy session to review
the draft of your strategic marketing plan. We may have additional questions for you and your team. We'll
ask you to critically analyze the plan and we'll work together to refine it.
Final: Once we review the draft with you, we complete any outstanding work on your plan and present it
to you and your team/organization. (The period of time between the draft review and the final plan is
generally a few weeks -- it depends on the components of your plan.) Then you can put the plan to work.
And you can count on us to help with any follow up questions you have as you work through the plan.
Develop Your Strategic Marketing Plan, Now & Grow
You can get along without a strategic marketing plan. But why waste time and valuable resources when
you could carve out a distinct position in a crowded and confusing marketplace?
Successful marketing is knowing the ins and outs of your target audience, building and delivering
products and services customers want, writing crystal clear messages and developing great creative to
promote your brand. All of this comes from having a top-notch strategic marketing plan that helps keep
your organization on target.
We will work with you and your team -- build on your ideas, your success and your objectives to write a
marketing plan that will really move your company.
Getting To Know You: During our first formal meeting (generally these meetings are 2-3 hours) we
spend time with you and your team learning about your company or organization. We listen to you.
Discover your areas of particular concern or concentration. We also collect as much of your current and
past marketing and communications efforts as possible -- research, advertising, annual reports,
newsletters, brochures and more.
Strategy Session: At our second meeting we work with your team and any critical stakeholders. During
this brainstorming session we set actionable goals and discuss strategies and tactics for accomplishing
those goals within an agreeable timetable.
Research and Planning: During this phase Kreative Group, Inc reviews the strategy session ideas,
your materials, our research and more. We develop strategies and tactics that best accomplish your
goals and put it together in an action-oriented plan. We'll also suggest priorities and timelines you can
use to assign tasks to your team and to track your progress.
Draft Review: We will come back together approximately six weeks after our strategy session to review
the draft of your strategic marketing plan. We may have additional questions for you and your team. We'll
ask you to critically analyze the plan and we'll work together to refine it.
Final: Once we review the draft with you, we complete any outstanding work on your plan and present it
to you and your team/organization. (The period of time between the draft review and the final plan is
generally a few weeks -- it depends on the components of your plan.) Then you can put the plan to work.
And you can count on us to help with any follow up questions you have as you work through the plan.
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
